dr Anna Miotk

Areas

Key words

An expert in the field of marketing communication and internet research. A specialist in the field of behavioral psychology of internet users.

Offer for entrepreneurs

• cooperation in creating internet tools addressed to PR and marketing sectors,
• expertises, desk research reports (varied topics),
• marketing communication trainings (social media, creating texts for the Internet, effective media relations, creating marketing communication plan).

Professional experience

I started my professional career in 2001 in On Board PR. I was responsible for media relations for Zibi company (brands: CASIO, Seiko, and Atlantic), Corporate PR activities for Uno Fresco Tradex (currently Bakalland) and I edition of the educational campaign Zdrowe Zatoki for US Pharmacia. I also developed a method of mediality of a product diagnosis (Diagnoz Medialności Produktu), patented by the company in 2004.

Since 2004 I was connected with Weber Shandwick agency. I pursued projects for companies from the sector of new technologies (Agfa, Euronet, BT), FMCG (Danone) and healthcare (Abbott Laboratories). I also prepared numerous communication strategies for potential clients of the company.

In the years 2005-2007 I was an Account Manager in ITBC Communication, where I coordinated the implementation of communication strategy for companies from the sector of new technologies (i.a. Avaya, ArchiDoc, Epicor Software Corporation, Interactive Intelligence, Sabre Holdings) and conduced a research project on PR in the sector of new technologies. I was responsible for PR-actions conducted by the agency.

In the years 2008-2014 I was responsible for research and development of a product, reports and media analyses and selected marketing activities for the Newspoint brand. Since 2014 I am the the Director for communication in a company Polskie Badania Internetu.

Certificates

• Certificate of House of Skills (2010)
• Certificate in Advanced English (2000)
• Zertifikat Deutsch (2001)

Organizations